Instagram Best Practices for Improved Digital Marketing

instagram best practices

Across the globe, there are over 800 million Instagramers — more than 500 million of whom use Instagram every single day, sharing more than 250 million piece of content each day. Those are huge numbers. And no matter who your audience is — age, gender, occupation, anything — you’ll be sure to reach them through Instagram. So the question becomes…

How to promote your business on Instagram?

We are here to help you grow your business via digital marketing social sharing on Instagram.

Instagram Best Practices.


•Determine Your Objectives. List out what you want to achieve with your post. Device content strategy according to your objective. The best way is to make a calendar so that you can keep a tab on what’s happening when.

TIP : Develop Culture-Focused Content

•Videos generate up to 21.15% more interactions than static posts. Despite this, still images are by far the most common Instagram post type. But if you are looking to, increase engagement increase video postings on your digital calendar.

•Longer captions are more common, but shorter descriptions see more engagement. Keep a title and then space it up to give description and hashtags.

•Gone are the days when social media experts recommended usage of maximum hashtags. Use 4-5 relevant hashtags so that your posts do not get lost in the jungle of content. Research on the best usage as per your industry type.

•How comfortable you are with emojis is an individual preference, but Emojis can spark response. Try using one in your next post!

•It is widely known fact now that weekends see more response compared to weekdays. Plan and schedule the best of content for the weekend make sure you defiantly take time out and so a post. Try to follow latest trend in posting go creative in the beauty of grids at insta.

•A consistent voice on social media is key to building your brand. And on a visual platform, the need for a clearly defined aesthetic is key. Maintain a Brand Aesthetic, Learn Your Instagram Filters & Don’t Forget the Power of Geo-location.

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